SLAVI KALOFEROV
User Experience Researcher
I was part of the curation team for the Gradshow exhibition.
Responsibility: liaising with Hong Zhou and Carlotta Mottinary for their projects, and Mengdie Lu (part of the built team).
Layouts produced by Keyi.
Having the first direct space opposite the entrance for the MA UX 22/23 exhibition is a great honour and also pressure as we would greatly impact people’s perception of our course show, therefore we must produce a great exhibit space.
To capture the visitor’s attention we plan to place the vest and videos (most important information and exhibits) directly opposite the entrance. Once pulled in we plan to “box” the guests by having the elements pointing towards our corner so that they explore the wall not facing the entrance on which we would add secondary/ “read more” information.
We are getting inspiration from the following two projects:
While at the same time infusing the minimalist style of tech brands such as Apple and Tesla and edgy style fashion brands such as Nike and Addidas.
We thought of the idea of immersion by extending yourself into an object by placing you exactly on an angle making you almost take the first-person experience of our exhibit. Projection mapping could push the immersion further.
We gave up on letting the people try our vest because it will be removed from its original context and due to practical health and safety checks and concerns we need to follow for the exhibition.
Instead, we decided to show sample vibrations that we could combine with LEDs so that we also visualise what is happening and where the vibration occurs on the vest.
We plan to run tests of selected arrangements post-submission date so that we understand better if people would experience what we envision.